PPC Account Director
Paid Search Account Director
We are searching for someone who has a proven track record working across paid search (PPC) advertising for large clients/businesses.
The Account Director role involves being the senior PPC contact for the clients that you work on, becoming a valued member of their marketing team. This person is ultimately responsible for setting the strategic direction of PPC on their account(s) and should be comfortable selling this strategic direction to clients and stakeholders elsewhere in the business, also ensuring that PPC fits seamlessly with other paid media activations.
You will also be overseeing more junior members of the Resolution PPC team and ultimately will be responsible for their delivery of high-quality work in three key areas:
- Implementation - Overseeing the set up & launch of multiple search advertising campaigns at any one time, sometimes across multiple clients. Correctly balancing attention, and that of the team, across these multiple campaigns to ensure quality of work is guaranteed. Ultimately responsible for ensuring that the team follow QA processes and that campaigns are closely monitored to ensure good performance. Ensuring all strategic projects are on track and progress updates are supplied to key stakeholders.
- Reporting - Your team will be responsible for producing detailed and high-quality reports and analysis for our clients. You should be able to confidently spot trends and insights and deliver learnings to clients that have a real impact on the success of their business. You should be able to coach your team to write detailed and meaningful analysis that takes clients understanding of PPC to the next level.
- Planning - Writing detailed search advertising plans in excel - which can be easily understood by the client and, once signed off, are translatable to the relevant platforms. Creating accompanying PowerPoint slides to help present these plans to clients in a clear and detailed manner. You should also be prepared to coach your immediate team on PPC planning to improve their standard of work in this area.
In addition to these areas you will be involved in all aspects of running a busy media account including, but not limited to, monitoring campaign performance & pacing, monthly finance reconciliations, liaising with clients and creative agencies to ensure campaigns go live on time, working with internal teams to manage ad hoc client requests etc...
This person will find themselves working closely with all the major search (PPC) platforms to deliver best in class advertising campaigns for some of the UK’s biggest household brands. An ability to form good working relationships with media partners is key and the ability to both collaborate with and challenge vendors on all aspects of search advertising is crucial.
The Account Director role will also require you to directly manage more junior members of the team ensuring their quality of work, helping to manage their output, and taking an active interest in their progression and overall wellbeing whilst at work. The Account Director role also has a particular focus on quality assurance and ensuring good financial acumen within the team.
At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.
We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Attraction team member or if you would feel more comfortable, you can email us confidentially at beyourbest@omnicommediagroup.com to let us know how we can support you.
We will process your personal data in accordance with our Recruitment Privacy Notice which is available on www.omgukcareers.com